Stage
I
This powerful quote comes from the Irish writer James
Joyce, whose jumbled literary style was expressed in his
masterpiece "Finnegan's Wake." We started our design
by focusing on the key words in the quote and exploring how
the different versions of the typeface Dogma communicate different
messages about the words themselves. |
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Stage II
Bring on the texture! We used layering and contrast of size/direction
to give a sense of Joyce's stream-of-consciousness style and
send a subtle message about the complex nature of "reality"
and experience. But the black type is too harsh for the soft
background and the piece overall doesn't quite gel.
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