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April 2006 Mills taught “Basic Marketing Principles for Small Businesses” for SEED Corp.’s Small Business Planning Course, offered in partnership with the Small Business Development Center. The class introduces start-up and existing businesses to basic marketing principles. Participants then share real-world examples to put the principles into action. Mills spoke on branding and utilizing the Internet to connect with customers at “The Business of Art,” an Indiana University Continuing Studies Course taught by local artist Ned Shaw. She fielded questions on site content, copyright protections, search engine rankings, and how to define one's target market. Groups wishing to hear Mills speak on topics related to branding, marketing,
and design may contact her at 812.331.1045. |
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