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The Ohio chapter of the American College of Cardiology (ACC) came to us
for a brochure and self-mailer to announce their annual meeting. The brochure
needed to adhere to national ACC style guidelines while communicating
conference information in a clean, accessible format.
Most of the potential attendees were over fifty, so we used clear, legible
typography on all pages. Special typographic touches, such as the alternating
use of italic and roman type, make the brochure more upscale.
Cairril has designed gorgeous brochures for us that are extremely easy
to read. She takes the time to understand the audience and structure her
design accordingly.
Gwen Goldfarb, executive director, American College of Cardiology-Ohio
Chapter, Atlanta GA
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